Recovery from Google Panda and Penguin Penalties

 What changes do you need to do on your website to recover from Google Panda and Penguin Updates from search engine giant. Just read below to recover!

Website content guidelines are basic rules to enhance the usability and accessibility of a website. However, because CNET complained that Google ranking was benefiting people with more advertisements rather than those sharing news and other information-rich content, Google came up with a solution – Google Panda! Following this, an even greater “Internet cataclysm” came about – Google Penguin. Now, you need to have both “Google Panda & Penguin Updates”.

The impact of this was a depredate for bloggers and web content companies because these applications use algorithmic elements to rank websites. Those with more advertisements and less actual content fell back in the ranking.

This means that we have to revamp the concept of web content according to the Google Panda & Penguin updates. A good website should have the following elements in it:

1. Enlightening page titles:

The titles on the page should only have precise content relevant to the webpage. One should avoid the use of jingles, cute titles, tintinnabulation, or neologism, and most important of all; avoid using the same page title for multiple pages.

2. Content organization:

The content on the website should be orderly and organized. One should ensure that the data on the website is logically organized to ensure that the audience accesses the information in a timely manner. According to Google Panda & Penguin updates, clustering of content should be avoided.

3. Make content look appealing:

Ensure that the website looks interesting, concise, and accurate. Information on the website should be accurate and informative. Content should be relevant to the website.

4. Spelling and Grammar:

The content on the website should have very good grammar and should have no spelling mistakes.

5. Proper Text styles:

The website should have proper and consistent fonts. To comply with Google Panda & Penguin updates, use italics, bold, and uppercase where necessary.

6. Good use of photos and images:

Ensure that the images used are free of copyrights and must be original. Use sharp and well-colored photos that look appealing to the audience.

Wondering about how to recover from Google Panda & Penguin updates? It is easy; just pay attention to the difference between Panda and Penguin.

Google Panda focuses on content and reduces the ranking of poor content. Penguin focuses on web-spam, meaning websites overusing keywords used for SEO.

You need to review your content to make sure it is:

·         Good quality in terms of writing

·         Is rich in information

·         Not duplicate content

·         Has no excessive advertisement

·         Is not over-optimized for SEO

Google Panda & Penguin updates may have been a disaster for most people, but for some, it came as an opportunity to get to the top of Google ranking.

Read more like this in Google Updates

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